Stories. Systems. Strategy.
Hi, I'm Aakanksha Marulkar
A designer working at the intersection of AI, Business strategy, and user experiences.
Stories. Systems. Strategy.
Hi, I'm Aakanksha Marulkar
A designer working at the intersection of AI, Business strategy, and user experiences.






Hi, I’m Aakanksha,
With a Bachelor’s and Master’s in Interaction Design, I didn’t want to stop at design being my technical skill. I wanted to design the decisions behind them. Because good design starts before the wireframe. It starts with the right Questions, the Process, the Why.
My second Master’s in Strategic Design & Management at Parsons is bridging that gap, between how to design, and what’s actually worth building. Today my work sits at the intersection of Interaction design, UX research, and Product strategy. I’ve designed AI productivity tools, Platform Strategies, Workplace wellbeing platforms, Telehealth Dashboards, Web 3 & Immersive experiences across startups and enterprise teams alike. What pulls me most is the process, when the problem is still fuzzy, the direction is still open, and the right question changes everything.

User Experience
- - Wireframing & Prototyping
- - Information Architecture
- - Data Visualization
- - Data Visualization
- - Service Design
- - Creative Storytelling

Research & Analysis
- - Qualitative and Quantitative
- - Market Research
- - Competitive Analysis
- - Wicked Problem Framing
- - Pattern Recognition

Product Strategy
- - Customer Journey Mapping
- - Product Road mapping
- - Design Fiction
- - Strategic Positioning
- - Stakeholder Alignment
Academic + Industry Collaborations
What they say about me!